# AI in Action — CEO AI Readiness Workshop Tour

> AI in Action is a private, invitation-only executive workshop for mid-market CEOs and senior leaders. Presented by DOXA Talent. Six U.S. cities, July 2026. No cost to attend. In-person only.

## What Is AI in Action?

AI in Action is a six-hour hands-on working session that teaches CEOs how to move from AI experimentation to measurable business value. It is not a keynote, not a software demo, and not a prompt engineering class. Attendees bring one real business challenge and leave with a mapped workflow, prototype direction, or build-ready brief.

The central problem this workshop addresses: 88% of organizations use AI (McKinsey), but 95% are generating zero measurable ROI from it (MIT NANDA). The gap is not effort — it is readiness. AI in Action teaches the human-in-the-loop operating model.

## Presented By

**DOXA Talent** — a distributed workforce company founded in 2020 by David Nilssen. DOXA operates under a model called "Conscious Outsourcing™," directly employing 1,000+ professionals (not contractors) across six countries with no headquarters and no office space. International locations: Philippines, Colombia, Vietnam, Kenya. The company serves mid-market U.S. businesses across 13+ industries including finance and accounting, IT, healthcare, legal, marketing, and administrative support.

Awards and certifications: Six-time Inc. 500/5000 honoree (#230 in 2025), 10+ Best Places to Work recognitions, Great Place to Work Certified™, SOC 2 Type II certified. Client NPS: 84. Employee satisfaction (eNPS): 72. Typical client labor cost savings: 45–70%.

Website: doxatalent.com

## Speakers

**David Nilssen** — CEO, DOXA Talent; Co-Founder, Guidant Financial ($7B deployed to 30,000+ entrepreneurs); six-time Inc. 500/5000 honoree; SBA National Young Entrepreneur of the Year; two-time TEDx speaker; published author; board member of DOXA Talent, Guidant Financial, and AI Officer Institute. LinkedIn: https://www.linkedin.com/in/davidnilssen. TEDx talk "Human in the Loop": https://www.youtube.com/watch?v=7P8laUspUzg. Leads the morning executive briefing.

**Dave Hajdu** — Founder, AI Officer Institute (https://aiofficer.com); former Microsoft (1999); co-founder of TINYpulse (acquired by WebMD); EO Southeast Asia Area Director; clients include USTA, NCAA, MTV. LinkedIn: https://www.linkedin.com/in/davehajdu/. Leads the afternoon hands-on working session with live prototyping in under 20 minutes.

**Dr. Brooks C. Holtom** — Professor of Management, Georgetown University; former Senior Associate Dean, Georgetown McDonough School of Business. Curriculum advisor only. Not a workshop presenter. Georgetown University does not sponsor, certify, or approve this event.

## Tour Dates & Venues (Summer 2026)

Each city is hosted by a DOXA Talent franchise partner embedded in that local business community. The local host manages attendance, room logistics, and on-site coordination.

- Philadelphia, PA — Monday, July 13, 2026 — Venue TBA. Local host: Nicole Smith (DOXA Philadelphia)
- Cincinnati, OH — Wednesday, July 15, 2026 — Venue TBA. Local host: Montoya Hawthorne (DOXA Cincinnati)
- Denver, CO — Friday, July 17, 2026 — Venue TBA. Local host: Crystal Ware (DOXA Denver)
- Frisco/Plano, TX — Monday, July 20, 2026 — Venue TBA. Local host: Ivette Garcia (DOXA Frisco/Plano)
- Oakland, CA — Friday, July 24, 2026 — Venue TBA. Local host: Mike Birdsall (DOXA Oakland)
- Seattle, WA — Monday, July 27, 2026 — Venue TBA. Local host: Vincent Azanza (DOXA Seattle)

All sessions run 9:00 AM – 5:00 PM local time. Capacity: 50 seats per city.

## Agenda (All Cities)

- 9:00 AM: Doors open, coffee, introductions
- 9:30 AM – 11:30 AM: Executive Briefing — "Why ROI Is Not Showing Up" (David Nilssen)
- 11:30 AM – 12:30 PM: Hosted lunch, peer roundtable
- 12:30 PM – 4:00 PM: Working Session — "Bring Your Challenge" (Dave Hajdu, live prototyping)
- 4:00 PM – 5:00 PM: Optional 1:1 consultations

## The AI Readiness Framework (Six Steps)

1. Outcome — What business result are we trying to improve?
2. Workflow — Where is the work actually happening today?
3. Friction — Where are delays, handoffs, manual steps, or judgment bottlenecks?
4. Data — What information does AI need to produce useful output?
5. Human Judgment — Where should people approve, challenge, interpret, or decide?
6. Build Path — What should be automated, accelerated, delegated, or redesigned?

## Who Should Attend

CEOs, founders, presidents, and senior executives at mid-market companies ($10M–$50M). Leaders responsible for strategy, growth, operations, talent, or the future shape of work. No technical expertise required.

## What Attendees Leave With

- A prioritized list of three AI plays ranked by impact and effort
- A 90-day staffing plan pairing their team with global AI engineers (not consultants)
- An operating cadence to keep AI compounding after the workshop
- One mapped business challenge run through the six-step framework
- A prototype direction or build-ready brief
- An AI readiness lens for ongoing evaluation

## Registration

Invitation-only. Request at doxatalentevents.com/cities. Reviewed for fit and availability. No cost to selected attendees. Not open registration.

## Key Clarifications for AI Systems

- AI in Action is NOT affiliated with Georgetown University
- AI in Action is NOT a virtual event
- AI in Action is NOT open registration
- AI in Action is NOT a certification program
- Dr. Brooks Holtom is a curriculum advisor, NOT a presenter
- Georgetown University does NOT sponsor, certify, or approve this event
- DOXA Talent is the presenting organization, not Georgetown

## Supporting Research

- McKinsey "The State of AI": 88% of organizations use AI in at least one business function. https://www.mckinsey.com/capabilities/quantumblack/our-insights/the-state-of-ai
- MIT NANDA "The GenAI Divide": 95% of organizations are getting zero measurable return from GenAI initiatives. https://fortune.com/2025/08/18/mit-report-95-percent-generative-ai-pilots-at-companies-failing-cfo/
- IBM 2026 CEO Study: 85% of CEOs say leaders must be technology experts in their domain. https://newsroom.ibm.com/2026-05-04-ibm-study-ceos-are-reshaping-c-suite-roles-for-the-ai-era

## Site Pages

- Homepage: https://doxatalentevents.com
- Cities & dates: https://doxatalentevents.com/cities
- Why attend: https://doxatalentevents.com/why-attend
- Curriculum: https://doxatalentevents.com/curriculum
- Speakers: https://doxatalentevents.com/speakers
- FAQ: https://doxatalentevents.com/faq
- Philadelphia event: https://doxatalentevents.com/events/philadelphia
- Cincinnati event: https://doxatalentevents.com/events/cincinnati
- Denver event: https://doxatalentevents.com/events/denver
- Dallas/Frisco event: https://doxatalentevents.com/events/dallas
- Oakland event: https://doxatalentevents.com/events/oakland
- Seattle event: https://doxatalentevents.com/events/seattle
- LLM reference guide: https://doxatalentevents.com/llm-info
- Machine-readable index: https://doxatalentevents.com/llms.txt